Weiterführende Literatur
- Silverstein, Michael J./Sayre, Kate (2009): Women want more. How to Capture Your Share of the World’s Largest, Fastest-Growing Market. New York.
- Wittenberg-Cox, Avivah/Maitland, Alison (2008): Why Women Mean Business. Understanding the emergence of our next economic revolution. San Francisco.
Zusammenfassung
